The New Architecture of Media Operations: Introducing the Xytech Product Family

For over 30 years, Xytech has been at the heart of media operations — the software that broadcasters, media service companies, and content owners rely on to manage the complex work of getting content made, processed, and delivered. That heritage shapes everything we do.

Today, we’re introducing a new structure for the Xytech product family. The capabilities you depend on remain, and our investment in them is deeper than ever. What’s changed is how we present and organise those capabilities — three focused products, each with a clear purpose and a defined set of problems it solves.

Prioritizing Clarity in Our Product Offerings

At Fabric, we've been increasingly willing to make deliberate choices about what belongs in our products and what doesn't. This isn't about reducing capability — it's about sharpening it. The best enterprise software makes a clear promise about the value it delivers and keeps that promise exceptionally well.

The new Xytech structure reflects that thinking. Three offerings, each addressing a distinct part of the media operations landscape.

Xytech Operations

Xytech Operations addresses the service delivery side of the business — managing the continuous flow of orders, jobs, assets, and teams that characterises broadcast and media services environments. It’s built for organisations that need to meet client commitments reliably, at pace, and at scale.

Service order management, workflow automation, and operational visibility come together in a product designed for the demands of a 24/7 media operation. Xytech Operations is where the day-to-day running of a media services business gets done.

Xytech Media

Xytech Media is built for the production and operational teams responsible for managing the content lifecycle — from rights and finance through scheduling, resource planning, and post-production. It provides a single system of record for the work that gets content made: tracking productions, managing costs, coordinating facilities, and aligning the people and resources involved.

For organisations running complex, multi-project production environments, Xytech Media brings structure and visibility to work that would otherwise be managed across disconnected systems.

Xytech Transmission

Transmission and playout management is a specialist discipline — technically exacting, operationally time-critical, with little tolerance for error. Xytech Transmission is purpose-built for this domain, providing the tools that transmission teams need to manage on-air delivery with confidence.

By treating transmission as a dedicated product rather than a feature set within a broader platform, we’re able to go deeper on the specific workflows and integrations that matter most to the teams doing this work.

And Introducing Xytech X2: A New User Experience

Alongside the new product structure, we’re introducing X2 — the next generation of the Xytech user interface. Xytech has always had a significant depth of capability and X2 is designed to make that depth more accessible.

A cleaner visual design, simplified navigation, and more intuitive user journeys mean that users can move through Xytech’s capabilities with less friction. For experienced users, it reduces the overhead of day-to-day tasks. For new users, it accelerates the path to productivity.

Built on 30 Years. Invested in What’s Next.

The new Xytech product family sits alongside Origin — Fabric’s data and metadata platform — as part of a broader vision for what modern media technology should look like. Together, they address the operational and data layers of the media business in a way that’s coherent, integrated, and built for how the industry is evolving.

For existing Xytech customers, this represents a significant ongoing investment in the products you rely on — in cloud infrastructure, in user experience, and in the depth of capability each product delivers. For organisations evaluating media operations software, it’s a clearer picture of what Xytech is and what it’s for.

We’ll be sharing more on each product in the coming weeks!