Jan 15, 2024
/
Insights
Unveiling Ad Trends from Europe
Unveiling Ad Trends from Europe
Paid Ads take the lead with a whopping 494 appearances. Platforms like iWantTFC, Channel 4, Plex, and UKTV Play display a dynamic mix of ad types, adding a touch of variety to the ad landscape. Meanwhile, juggernauts like Netflix, Discovery+, Atresplayer, Pluto TV, and rlaxx TV opt for a more focused approach, showcasing only one type of ad.
BB Media’s latest comparison between paid ads and promotions on subscription video-on-demand platforms unveils a surprising trend. Despite monthly fees, ad-supported platforms showcase a substantial ad volume, prompting us to question the perceived value.

Powered by BB Media, a Fabric Data company
Read More Articles
We're constantly pushing the boundaries of what's possible and seeking new ways to improve our services.

Dec 11, 2025
CEO Perspective: Reflecting on 2025 and Looking Ahead to 2026
Rob Delf, Fabric's CEO, shares his reflections on 2025 and what's coming up on 2026

Dec 11, 2025
CEO Perspective: Reflecting on 2025 and Looking Ahead to 2026
Rob Delf, Fabric's CEO, shares his reflections on 2025 and what's coming up on 2026

Nov 28, 2025
Global Streaming & Media Market Shifts: November 2025 Regional Roundup
Discover all what happened in the M+E industry during November

Nov 28, 2025
Global Streaming & Media Market Shifts: November 2025 Regional Roundup
Discover all what happened in the M+E industry during November

Nov 20, 2025
Black Friday in the USA: The Strategy of Streaming Platforms
After the recent price increases on Disney+ and Hulu (up by USD 2), and ESPN and HBO Max (up by USD 1), major streaming platforms in the USA are preparing for another Black Friday.

Nov 20, 2025
Black Friday in the USA: The Strategy of Streaming Platforms
After the recent price increases on Disney+ and Hulu (up by USD 2), and ESPN and HBO Max (up by USD 1), major streaming platforms in the USA are preparing for another Black Friday.

Nov 13, 2025
The Piracy Landscape in Latin America
Online content piracy continues to represent one of the main challenges for Latin America’s entertainment industry. Based on data from Origin Insights, this report analyzes the scale, behaviors, and economic impact of piracy across the region — highlighting Brazil as a standout case where accessibility, competitive pricing, and strong local content have helped reduce illegal consumption and strengthen the legal ecosystem for digital entertainment.

Nov 13, 2025
The Piracy Landscape in Latin America
Online content piracy continues to represent one of the main challenges for Latin America’s entertainment industry. Based on data from Origin Insights, this report analyzes the scale, behaviors, and economic impact of piracy across the region — highlighting Brazil as a standout case where accessibility, competitive pricing, and strong local content have helped reduce illegal consumption and strengthen the legal ecosystem for digital entertainment.

Oct 31, 2025
Halloween and UX Adaptation in Streaming Platforms
October has firmly established itself as a strategic month for the entertainment industry. Halloween has transcended its cultural roots to become a key seasonal event for audiovisual viewing — especially on streaming platforms.

Oct 31, 2025
Halloween and UX Adaptation in Streaming Platforms
October has firmly established itself as a strategic month for the entertainment industry. Halloween has transcended its cultural roots to become a key seasonal event for audiovisual viewing — especially on streaming platforms.

Oct 30, 2025
Global Streaming Market Update | October 2025
Fabric’s latest Global Streaming Market Report highlights how the streaming ecosystem continues to diversify, expand, and localize across regions — from LATAM and EMEA to North America and APAC. The study tracks platform launches, rebrands, integrations, and bundled strategies, revealing how global players and local services are redefining access and monetization models.

Oct 30, 2025
Global Streaming Market Update | October 2025
Fabric’s latest Global Streaming Market Report highlights how the streaming ecosystem continues to diversify, expand, and localize across regions — from LATAM and EMEA to North America and APAC. The study tracks platform launches, rebrands, integrations, and bundled strategies, revealing how global players and local services are redefining access and monetization models.

Dec 11, 2025
CEO Perspective: Reflecting on 2025 and Looking Ahead to 2026
Rob Delf, Fabric's CEO, shares his reflections on 2025 and what's coming up on 2026

Nov 28, 2025
Global Streaming & Media Market Shifts: November 2025 Regional Roundup
Discover all what happened in the M+E industry during November

Dec 11, 2025
CEO Perspective: Reflecting on 2025 and Looking Ahead to 2026
Rob Delf, Fabric's CEO, shares his reflections on 2025 and what's coming up on 2026

Nov 28, 2025
Global Streaming & Media Market Shifts: November 2025 Regional Roundup
Discover all what happened in the M+E industry during November

Nov 20, 2025
Black Friday in the USA: The Strategy of Streaming Platforms
After the recent price increases on Disney+ and Hulu (up by USD 2), and ESPN and HBO Max (up by USD 1), major streaming platforms in the USA are preparing for another Black Friday.


